Empowering the Music Industry Through Technology
ISAMRA and TreadBinary have partnered to modernize the royalty ecosystem in India. This initiative introduces a technology-driven model that reduces reliance on outdated manual processes and ensures artists receive their rightful dues faster and with greater accuracy.
Transforming Royalty Distribution
Previously, manual royalty processing took months. With TreadBinary’s solution, the same is now achieved within days.
Key improvements:
- 90% reduction in manual workload using automated data processing
- Real-time transparency into royalty allocation
- Faster disbursement to artists across platforms and geographies
Leadership Voices
“TreadBinary is committed to leveraging technology for transparency… our specialized solutions enable the efficiency and accuracy that musicians deserve. Together we have pioneered the next generation of data infrastructure to drive fairness and empower artists across India.”
— Yuvraj Shidhaye, Founder & Director, TreadBinary
“It is imperative that we not only collect royalties but also distribute them accurately, cost-effectively, and on time. With millions of songs to manage, we are excited to adopt technology that ensures transparency, efficiency, and speed.”
— Sanjay Tandon, Founder & CEO, ISAMRA
Industry Impact
The ripple effect of this collaboration extends beyond royalties:
- Empowering artists with faster and fair payments
- Setting new transparency benchmarks in the Indian music industry
- Creating an accountable system for managing millions of digital plays
A Scalable Blueprint
This collaboration establishes a new industry standard. With ISAMRA and TreadBinary’s technology, royalty distribution in India will move from fragmented, manual processes to a transparent, scalable, and future-ready system.
🔗 Read the full publication: Times Now Digital